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CallSource reporting & dashboards

Turn call tracking and marketing source data into 20 governed metrics for dashboards, agent answers, and cross-channel reporting.

What you can do with CallSource in Maven

Maven models CallSource into governed metrics from the semantic layer for dashboards, agent answers, and cross-channel reporting. Report CallSource alongside Google Analytics 4, Google Ads and Shopify. Keep the same definitions in every report without rebuilding exports or metric logic.

Questions you can ask

Just ask Maven about CallSource

Maven’s agent answers in plain language with the right metric definitions applied automatically. These are real, verified questions it can run today.

Compare linear attribution weights by channel

Show attribution touchpoints by source

How it works

Connect CallSource, then map the first workflow

No SQL, no warehouse setup, no data engineer. Connect the source, then Maven models the fields needed for the first trusted workflow.

Step 1

Connect CallSource

Authorize or configure Maven from the Data Sources screen, then pick the account and workspace to sync.

Step 2

Maven syncs and models the data

Maven pulls your CallSource data (1 objects) and models it into governed, conformed tables, no SQL, warehouse, or pipeline setup required.

Step 3

Report, ask, and automate

Ask questions in natural language with the Maven agent, drop the metrics into dashboards, set alerts on what matters, and schedule deliveries to your team.

What Maven syncs from CallSource

Call tracking events

Works well with

Report CallSource alongside the rest of your stack

FAQ

CallSource reporting questions

Can I combine CallSource with other data sources?

Yes. CallSource reports alongside sources like Google Analytics 4, Google Ads, Shopify and HubSpot. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.

What CallSource data does Maven sync?

Maven syncs call tracking events from CallSource.

How often does CallSource data sync to Maven?

Maven keeps CallSource data on scheduled refreshes after the source is connected, with sync status visible in the workspace before reports are shared.

Is my CallSource data secure with Maven?

Yes. Maven encrypts integration credentials and tokens, scopes access to the workspace, and uses the connection only to sync the reporting data needed for governed analytics.

Ready to make client reporting easier to run and defend?

Bring one client report or disputed metric. We'll map the workflow and where Maven fits.

One report, reviewed end to end

Clear roles across data, QA, and delivery

No pitch deck. We follow up to schedule a working session.

Book a Demo