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Facebook Ads reporting & dashboards

Bring Meta campaign, ad set, ad, and creative performance into one trusted reporting layer, and report it next to every other channel.

What you can do with Meta in Maven

Maven connects Facebook Ads and models every campaign, ad set, ad, and creative into governed metrics you can trust. Track spend, CPA, ROAS, CTR, and conversions, break performance down by creative, objective, or UTM, and report Meta alongside Google Ads, GA4, and Shopify, without exporting a single CSV from Ads Manager.

Questions you can ask

Just ask Maven about Meta

Maven’s agent answers in plain language with the right metric definitions applied automatically. These are real, verified questions it can run today.

How much did we spend on ads by platform over the last 30 days?

What are the top campaigns by spend?

Show commission-adjusted ad spend by platform

Show top creatives by ROAS with previews

Show creative preview coverage by platform

Which campaigns are pacing over budget?

Show rolled-up conversion events by creative

Report templates

Meta reports for the next operating review

Use Meta reporting templates to see what needs attention, what can be trusted, and which optional fields need cleanup before the next review.

Maven report template

Campaign Launch Geo Response

See when a paid campaign launched and how regional direct and organic performance moved before and after launch.

Campaign launchDirect + organicGeo correlation

Requires one identifiable paid campaign, geo-level delivery, and GA4 regional channel history. Results are observational correlation, not causal incrementality.

Maven report template

Geographic Performance

Map paid delivery and business outcomes by country, state, and region using the geographic sources available in the workspace.

Geo performanceRegional outcomesCoverage quality

Requires at least one governed geo-level paid-delivery or regional-outcome source. Cross-source comparisons appear only when compatible geography and date coverage overlap.

Maven report template

Media Planning & Pacing

Track spend against monthly platform targets and edit the full media plan inside a client-branded report.

Media planBudget pacingClient data app

The report reads and writes the governed workspace/platform media plan. Host-mediated edits mirror the warehouse and refresh pacing immediately.

Maven report template

Regional Spend & Outcome Correlation

Compare regional paid-media movement with non-platform outcome movement over time without presenting correlation as causal lift.

Regional responseOutcome correlationLive data

Requires overlapping geo-level paid-media and governed outcome history. It is descriptive correlation, never an incrementality result.

How it works

Connect Facebook Ads, then map the first workflow

No SQL, no warehouse setup, no data engineer. Connect the source, then Maven models the fields needed for the first trusted workflow.

Step 1

Connect Facebook Ads

Authorize or configure Maven from the Data Sources screen, then pick the account and workspace to sync.

Step 2

Maven syncs and models the data

Maven pulls your Facebook Ads data (15 objects) and models it into governed, conformed tables, no SQL, warehouse, or pipeline setup required.

Step 3

Report, ask, and automate

Ask questions in natural language with the Maven agent, drop the metrics into dashboards, set alerts on what matters, and schedule deliveries to your team.

What Maven syncs from Meta

Ad performance insightsCreative assetsAge/gender breakdownDevice/platform breakdownPlacement breakdownRegion breakdownWeekly ad performanceWeekly campaign performanceWeekly account performanceWeekly age/gender breakdownWeekly device/platform breakdownWeekly DMA breakdownWeekly geographic breakdownWeekly placement breakdownCustom conversion definitions

Works well with

Report Meta alongside the rest of your stack

FAQ

Facebook Ads reporting questions

Can I combine Facebook Ads with other data sources?

Yes. Facebook Ads reports alongside sources like TikTok Ads, Google Ads, Google Analytics 4, Shopify and Klaviyo. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.

How often does Facebook Ads data sync to Maven?

Maven syncs Facebook Ads automatically: a fast first source pull after connecting, then scheduled refreshes that keep reports current. The last successful sync time is always visible, so you know the source data is fresh before it feeds a trusted reporting workflow.

Can Maven report Facebook Ads creative performance?

Yes. Maven models creative metadata, headline, body copy, and image or video assets, so you can rank spend, CTR, and ROAS by creative and catch fatigue before it drags performance.

Is my Facebook Ads data secure with Maven?

Yes. Maven connects to Facebook Ads over its official OAuth flow, no password sharing, stores access tokens encrypted, and pulls read-only reporting data into a governed warehouse you control.

Ready to make client reporting easier to run and defend?

Bring one client report or disputed metric. We'll map the workflow and where Maven fits.

One report, reviewed end to end

Clear roles across data, QA, and delivery

No pitch deck. We follow up to schedule a working session.

Book a Demo