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Billing & revenue integration

ThriveCart reporting & revenue

Turn checkout products, orders, charges, rebills, refunds, and customer revenue into 40 governed metrics for dashboards, agent answers, and cross-channel reporting.

What you can do with ThriveCart in Maven

Maven models ThriveCart into 40 governed metrics from the semantic layer. Track Orders, Gross Revenue, Net Revenue, Ecommerce Discounts and Ecommerce Refunds, break results down by Order Number, Source Timezone, Cancel Reason and Financial status, and report ThriveCart alongside HubSpot CRM, Shopify and Google Analytics 4 without rebuilding exports or metric logic for every report.

What you can measure

40 ThriveCart metrics you can use consistently

Maven keeps ThriveCart numbers consistent across dashboards, reports, and answers so the team is not debating which spreadsheet is right.

Orders

Count of orders

Gross Revenue

Gross revenue from orders

Net Revenue

Net revenue from orders

Ecommerce Discounts

Discounts from orders

Ecommerce Refunds

Refunds from orders

Units Sold (Ecommerce)

Units sold from orders

AOV

Average order value from orders

Order Count

Orders represented by the order-level ecommerce fact

Order Gross Revenue

Gross revenue at order grain

Show all 40 metrics

Order Net Revenue

Net revenue at order grain

Order Refunds

Refund amount at order grain

Order Units

Units sold at order grain

Completed Orders

Orders not marked cancelled in the canonical order fact

Cancelled Orders

Orders marked cancelled in the canonical order fact

Ecommerce Subtotal Revenue

Order subtotal before tax shipping discounts and refunds

Subtotal Price

Order subtotal before tax shipping discounts and refunds

Seller Discount

Seller-funded discounts on TikTok Shop orders

Platform Discount

Platform-funded discounts on TikTok Shop orders

SKU Count

Distinct SKU counts reported on TikTok Shop orders

TikTok Shop Items

Items represented on TikTok Shop orders

TikTok Shop Revenue

Gross revenue on TikTok Shop orders

Total Line Items

Line items represented across canonical orders

Total Weight

Order Tax

Tax amount collected on order-level ecommerce rows.

Order Shipping

Shipping amount charged on order-level ecommerce rows.

Shopping Impressions

Product-listing impressions reported by Google Merchant Center

Shopping Clicks

Product-listing clicks reported by Google Merchant Center

Shopping Conversions

Product-listing conversions reported by Google Merchant Center

Shopping Revenue

Product-listing conversion revenue reported by Google Merchant Center

Ecommerce Product Revenue

Gross product revenue across commerce and shopping product rows

Ecommerce Product Units Sold

Units sold for the product at daily grain.

Ecommerce Product Discounts

Line-level product discounts.

Ecommerce Product Net Revenue

Net product revenue after line-level discounts.

Ecommerce Product Orders

Distinct orders containing this product.

Subscription Charge Count

Recurring charges at charge grain across connected billing platforms

Subscription Charge Revenue

Total recurring charge amount.

Subscription Charge Subtotal

Charge subtotal before tax, shipping, and discounts.

Subscription Charge Tax

Tax charged on the recurring charge.

Subscription Charge Shipping

Shipping charged on the recurring charge.

Subscription Charge Discount

Discount applied to the recurring charge.

Questions you can ask

Just ask Maven about ThriveCart

Maven’s agent answers in plain language with the right metric definitions applied automatically. These are real, verified questions it can run today.

How many ecommerce orders did we get per week over the last 12 weeks?

Show ecommerce refunds by platform

Show cancelled orders by financial status

Show order discounts by customer type

How it works

Connect ThriveCart, then map the first workflow

No SQL, no warehouse setup, no data engineer. Connect the source, then Maven models the fields needed for the first trusted workflow.

Step 1

Connect ThriveCart

Authorize or configure Maven from the Data Sources screen, then pick the account and workspace to sync.

Step 2

Maven syncs and models the data

Maven pulls your ThriveCart data (2 objects) and models it into governed, conformed tables, no SQL, warehouse, or pipeline setup required.

Step 3

Report, ask, and automate

Ask questions in natural language with the Maven agent, drop the metrics into dashboards, set alerts on what matters, and schedule deliveries to your team.

What Maven syncs from ThriveCart

Charge, rebill, refund, and cancellation eventsCheckout product catalog

Works well with

Report ThriveCart alongside the rest of your stack

FAQ

ThriveCart reporting questions

What ThriveCart metrics can I report on in Maven?

Maven exposes 40 governed ThriveCart metrics, including Orders, Gross Revenue, Net Revenue, Ecommerce Discounts, Ecommerce Refunds and Units Sold (Ecommerce), each defined once so it means the same thing in every report.

What can I break ThriveCart performance down by?

You can break ThriveCart metrics down by Order Number, Source Timezone, Cancel Reason, Financial status, Fulfillment status, Is Test, Taxes Included and Payment Gateway Names, and more.

Can I combine ThriveCart with other data sources?

Yes. ThriveCart reports alongside sources like HubSpot, Shopify, Google Analytics 4 and Google Ads. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.

What ThriveCart data does Maven sync?

Maven syncs charge, rebill, refund, and cancellation events and checkout product catalog from ThriveCart.

How often does ThriveCart data sync to Maven?

Maven keeps ThriveCart data on scheduled refreshes after the source is connected, with sync status visible in the workspace before reports are shared.

Is my ThriveCart data secure with Maven?

Yes. Maven encrypts integration credentials and tokens, scopes access to the workspace, and uses the connection only to sync the reporting data needed for governed analytics.

Ready to make client reporting easier to run, and easier to defend?

Bring one recurring report, disputed metric, or client workflow. We'll show where the time goes, what can be trusted now, and how Maven would improve it.

We'll review the workflow behind one client report

You'll see what Maven can own across data, QA, and delivery

No pitch deck. No pressure. 20 minutes.

Book a Reporting Review