Connect GroundTruth
Authorize or configure Maven from the Data Sources screen, then pick the account and workspace to sync.
What you can do with GroundTruth in Maven
Maven models GroundTruth into governed metrics from the semantic layer for dashboards, agent answers, and cross-channel reporting. Report GroundTruth alongside Google Analytics 4, Shopify and Google Ads. Keep the same definitions in every report without rebuilding exports or metric logic.
Questions you can ask
Just ask Maven about GroundTruth
Maven’s agent answers in plain language with the right metric definitions applied automatically. These are real, verified questions it can run today.
How much did we spend on ads by platform over the last 30 days?
What are the top campaigns by spend?
Show commission-adjusted ad spend by platform
Show top creatives by ROAS with previews
Show creative preview coverage by platform
Which campaigns are pacing over budget?
Show rolled-up conversion events by creative
How it works
Connect GroundTruth, then map the first workflow
No SQL, no warehouse setup, no data engineer. Connect the source, then Maven models the fields needed for the first trusted workflow.
Maven syncs and models the data
Maven pulls your GroundTruth data (1 objects) and models it into governed, conformed tables, no SQL, warehouse, or pipeline setup required.
Report, ask, and automate
Ask questions in natural language with the Maven agent, drop the metrics into dashboards, set alerts on what matters, and schedule deliveries to your team.
What Maven syncs from GroundTruth
Location-based campaign performance
Works well with
Report GroundTruth alongside the rest of your stack
FAQ
GroundTruth reporting questions
Can I combine GroundTruth with other data sources?
Yes. GroundTruth reports alongside sources like Google Analytics 4, Shopify, Google Ads, Facebook Ads and HubSpot. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.
What GroundTruth data does Maven sync?
Maven syncs location-based campaign performance from GroundTruth.
How often does GroundTruth data sync to Maven?
Maven keeps GroundTruth data on scheduled refreshes after the source is connected, with sync status visible in the workspace before reports are shared.
Is my GroundTruth data secure with Maven?
Yes. Maven encrypts integration credentials and tokens, scopes access to the workspace, and uses the connection only to sync the reporting data needed for governed analytics.
Ready to make client reporting easier to run and defend?
Bring one client report or disputed metric. We'll map the workflow and where Maven fits.
One report, reviewed end to end
Clear roles across data, QA, and delivery
No pitch deck. We follow up to schedule a working session.