Vendor requests after Reject
After Reject is clicked, the check watches for requests to non-Google tracking vendors. Requests that continue after a refusal suggest the tags do not read the banner.
Free tool · Cookie banner reject test
A Reject button should stop optional tracking. This check clicks Reject on your homepage in a separate pass and records what keeps running afterwards.
What this checks
Each item is something the scan records from the browser or reads from your published Tag Manager container.
After Reject is clicked, the check watches for requests to non-Google tracking vendors. Requests that continue after a refusal suggest the tags do not read the banner.
It also looks for tracking cookies set after the click. A cookie that appears after Reject is a sign that something ignored the choice.
Google tags should send a denied state after Reject. If Google is told consent was granted, the consent setup has a fault that needs fixing.
The check tries the banner’s Accept and Reject buttons. If it cannot find or click them, it says so rather than guessing at a result.
What the results mean
Each result says what the check saw. Some are information, and some are gaps to fix. The gaps from this check are listed first, then any other gaps the scan found.
Non-Google vendors sent requests, or set tracking cookies, after Reject was clicked. Treat this as the first item to fix.
A Google request after Reject carried a granted consent state, so Google would treat those visits as consented. Check the consent logic in Tag Manager.
Accept ran, but no consent update reached Google. Accept and Reject should both change the signal Google receives.
Neither button could be operated, so the reject result is unknown. This is not a pass. Test the banner by hand in a private window.
No vendor requests or new tracking cookies were seen after Reject. This covers one homepage load on desktop.
How to fix it
Each one is a change to your site or your tag setup. Your team decides how to make it.
Tags for optional tracking need to read the Reject choice. In Tag Manager, set consent on each tag rather than relying on the banner alone.
Each button should send a consent update. Reject should send denied states, and Accept should send granted ones only where you intend it.
Vendor scripts pasted into the site code can ignore the banner. Bring them under the same consent rules, or remove them.
In a private window, click Reject, then open the browser’s network panel and watch for requests to vendors. Repeat on a few other pages.
Limits
The limits of one homepage load, so you can read the result correctly.
Read more
Background reading for the same setup, with the steps behind each fix.
Other free checkers
The other free checks run the same scan and list the gaps for their own topic first.
Consent Mode tells Google tags what a visitor agreed to. This check reads the consent signals your homepage sends and flags setups that leave out the v2 settings or set the default too late.
Many sites load ad and analytics tags as soon as the page opens. This check loads your homepage once and records what fires before any choice is made on the banner.
A Meta Pixel that loads twice, or sends the same page view twice, can inflate the numbers Meta reports. This check counts what your homepage sends to Meta and shows where the Pixel is set up more than once.
A Google Ads conversion only counts if a tag sends it to Ads. This check reads how your conversions are set up in your published Tag Manager container and whether they are sent to Google Ads.
This check looks at what your homepage sends to Google Analytics 4. It flags setups with more than one property, retired Universal Analytics tags, and repeated page views.
Ad and analytics tags sometimes send personal details inside page addresses or request data. This check looks for categories, such as an email field, and never stores the values. It is built with healthcare and banking sites in mind, but any site can run it.
This check reads the published Tag Manager container your homepage loads. It looks at how the container is set up, not only at what reaches the browser.
When a visitor clicks an ad and fills in a form, the campaign details have to survive the trip. This check follows links to your lead pages and looks for the fields that carry them.
FAQ
Answers to the questions we hear most about this check.
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